BUZZ ENERGY

For the Buzz 3D video, I started by creating everything from scratch, since this is a fully conceptual brand with no real-world product. I first modeled each element in 3D, ensuring that the forms, proportions, and details aligned with the futuristic and high-energy aesthetic I envisioned. Once the modeling was complete, I moved on to texturing, carefully applying materials, reflections, and lighting to bring depth and realism to the scene, making it feel as if Buzz were a real product.

The animation process was a crucial part of making the concept come to life. Using rigid body dynamics, I ensured that objects interacted naturally, creating realistic motion, collisions, and physics-based effects. Every movement had to be fine-tuned to maintain a sense of realism while also emphasizing the sleek and energetic vibe of the brand. The goal was to make the video feel dynamic, engaging, and visually striking.

Before integrating everything into 3D, I first designed the label in 2D. This was a key step in defining the brand identity, even though Buzz is purely conceptual. The design needed to look bold and eye-catching while working seamlessly on a 3D surface. Once the label was finalized, I applied it to the model, ensuring it wrapped naturally and fit within the overall composition. Bringing together all these elements—modeling, texturing, animation, and branding—resulted in a high-quality 3D video that made Buzz feel like a real, tangible product.

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