JUST RUSSEL

For this project, I created 3D product visualizations for a line of pet food packaging, ensuring a soft, stylized look rather than a highly realistic appearance. The client required four different products to be modeled and rendered for their website, eliminating the need for a photoshoot. I began by researching reference images and dimensions to create accurate 3D models while maintaining smooth, well-proportioned forms.

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Next, I applied texturing and graphics to bring the packaging to life. The textures were designed to give the bags a matte, slightly softened look, while the product graphics were precisely placed. I then set up a studio-style lighting environment, creating clean and well-balanced renders. Each of the four products was rendered in four different angles, resulting in 16 high-quality images for the client’s website.

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Additionally, I created a 360-degree spinning GIF for each product to enhance the online shopping experience. This allowed customers to view the packaging from all angles in a dynamic and interactive way. By combining detailed modeling, thoughtful texturing, and professional lighting, I delivered a polished set of product visuals that aligned with the brand’s vision while providing an effective alternative to traditional product photography.

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